Head of User Acquisition

Job Summary

A company is looking for a Head of UA to build a user acquisition service offering for partner studios.

Key Responsibilities

• Build and lead the UA service offering for mobile game studios, ensuring high-ROI user acquisition
• Collaborate with the product team to create an automated platform based on UA expertise
• Analyze campaign data to extract insights and continuously improve performance

Required Qualifications

• 5+ years of experience in large-scale UA campaigns in mobile gaming
• Experience in transforming UA knowledge into systems or products
• Proven ability to manage significant paid media budgets and optimize for key metrics
• Strong leadership skills with experience managing UA teams
• Hands-on experience with tools like Appsflyer and campaign analytics platforms