Job Summary
A company is looking for a Paid Search Manager to lead and innovate within the B2B digital landscape.
Key Responsibilities
- Develop and present sophisticated paid search strategies that align with client objectives
- Oversee the implementation and optimization of complex paid search media campaigns across multiple platforms
- Utilize analytics tools to track performance and provide actionable insights for campaign improvement
Required Qualifications and Education
- 3-5+ years of experience in managing and optimizing paid search campaigns in an agency setting
- Strong proficiency in Google Ads, Google Analytics, and Microsoft Advertising
- Exceptional analytical skills with the ability to derive insights from data
- Experience in crafting compelling ad copy tailored to target audiences
- Familiarity with other paid media channels and their integration into paid search strategies is a plus
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