Product Marketing Manager

Job Summary

A company is looking for a Product Marketing Manager, Invest.

Key Responsibilities

• Drive customer acquisition, engagement, and retention for Invest & Crypto through full-funnel go-to-market strategies
• Define and execute positioning, messaging, and communications for in-app and external channels
• Collaborate with cross-functional teams to monitor performance and optimize marketing strategies based on data insights

Required Qualifications

• 5-10 years of experience in product marketing, particularly in brokerage, trading, or crypto
• Proven success in product launches and multi-channel growth programs with measurable revenue impact
• Hands-on experience with CRM and marketing automation platforms
• Strong understanding of audience segmentation and behavioral targeting
• Ability to navigate regulated environments and adapt strategies accordingly