Job Summary
A company is looking for a Sr Digital Marketing Manager to lead the strategy and execution of paid marketing channels.
Key Responsibilities
- Create and manage a comprehensive digital advertising strategy across various paid channels
- Collaborate with cross-functional teams and an external agency to execute and optimize paid digital campaigns
- Oversee the digital advertising budget and provide performance analysis with actionable insights
Required Qualifications
- 7+ years of experience in developing and executing paid media strategies in global markets
- Background in B2B tech marketing and familiarity with the enterprise software buying cycle
- Deep understanding of paid media metrics and measurement methodologies
- Proficient in AdTech and MarTech tools such as Google Ads and Google Analytics
- Growth mindset with a willingness to learn and implement new methods for audience engagement
Comments