Job Summary
A company is looking for a Sr. Growth Manager, Performance Creative to lead creative ideation and execution across growth channels.
Key Responsibilities
- Develop and manage a creative testing roadmap focused on performance KPIs
- Lead cross-functional brainstorms to generate creative ideas based on customer insights
- Oversee the growth creative budget and collaborate with channel managers to launch high-performing assets
Required Qualifications
- 5+ years of experience in growth marketing, creative strategy, or paid media, preferably in DTC or consumer subscription
- Hands-on expertise in Meta with a proven track record in driving growth
- Strong understanding of audience segmentation, ad formats, and platform-specific KPIs
- Data-savvy and comfortable interpreting performance dashboards
- Ability to collaborate effectively with cross-functional teams and external partners
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