Job Summary
A company is looking for a Sr. Growth Marketing Manager, Search, Shopping & YouTube.
Key Responsibilities
- Manage end-to-end campaigns across various platforms including Google Search, Shopping, and YouTube
- Develop and implement strategic testing roadmaps to enhance member acquisition and channel efficiency
- Collaborate with analytics and creative teams to optimize campaign performance and inform creative development
Required Qualifications
- Minimum 5 years of experience in paid search and shopping campaigns, preferably for D2C brands
- Expertise in Google Ads, including Search, Display, YouTube, and Google App campaigns
- Strong analytical skills with experience in performance analysis and reporting
- Prior experience in creating and optimizing YouTube ad campaigns
- Familiarity with additional platforms like Bing Ads and Apple Search Ads is preferred
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