Senior Lifecycle Marketing Manager

Job Summary

A company is looking for a Sr. Customer Lifecycle Marketing Manager.

Key Responsibilities

• Own the execution and monitoring of all loan servicing and card servicing communications for customers
• Collaborate with various teams to develop and execute new lifecycle marketing campaigns
• Ensure all customer messaging adheres to regulatory and compliance standards

Required Qualifications

• 5-7+ years of experience with enterprise-level marketing communication platforms
• Proven track record of managing complex customer lifecycle programs
• Strong experience with email content management, including HTML and CSS
• Experience in implementing personalization and dynamic content formatting