Job Summary
A company is looking for a Senior Manager, Product Marketing (Corporate B2B) to drive growth through effective go-to-market strategies.
Key Responsibilities:
- Develop product messaging, positioning, and value propositions that resonate with customer challenges
- Conduct market, customer, and competitive analysis to inform product development and marketing strategies
- Collaborate with sales teams to create sales enablement materials and manage a comprehensive marketing content calendar
Required Qualifications:
- Bachelor's degree or equivalent experience
- 3-4+ years of B2B content production or equivalent experience
- Experience developing sales enablement tools in partnership with commercial teams
- Strong design skills using tools such as PowerPoint and Canva
- Ability to travel to industry conferences/work-related events (about 4 times a year)
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