Senior Product Marketing Manager

Job Summary

A company is looking for a Senior Product Marketing Manager for AdTech.

Key Responsibilities

• Lead go-to-market strategies for AdTech in collaboration with Industry Business Development, Sales, and partners
• Develop strategic marketing plans and create industry-specific sales and marketing materials
• Drive co-marketing engagements and assist with market sizing and annual forecasting

Required Qualifications

• 12+ years of overall experience with 9+ years in a marketing management role
• Deep understanding of programmatic advertising, AI-enhanced targeting, and data analytics
• Experience in developing product marketing strategies and creating impactful presentations
• BSc/BA/MBA in Marketing or equivalent experience
• Technical knowledge of AdTech pipelines and industry experience in advertising is preferred