Job Summary
A company is looking for a Senior Content Marketing Manager with an Operations and Digital Focus.
Key Responsibilities:
- Develop and execute a comprehensive content marketing strategy aligned with business goals and target personas
- Manage the distribution of content across digital channels and optimize for SEO and SEM
- Leverage HubSpot for campaign management, audience segmentation, and performance tracking
Qualifications and Requirements:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field
- 5+ years of experience in content marketing with a focus on digital media channels
- Strong proficiency with HubSpot, including its Marketing Hub and reporting functionalities
- Experience in developing content strategies for B2B technology or software companies
- Familiarity with content management systems and sales enablement platforms
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