Senior Growth Manager

Job Summary

A company is looking for a Sr. Growth Manager, Performance Creative to lead creative ideation and execution across growth channels.

Key Responsibilities

• Develop and manage a creative testing roadmap focused on performance KPIs such as new customer acquisition and CAC
• Lead cross-functional brainstorms to generate creative ideas based on customer insights and platform trends
• Collaborate with various teams to create and launch high-performing creative assets across multiple platforms

Required Qualifications

• 5+ years of experience in growth marketing, creative strategy, or paid media, preferably in a DTC or consumer subscription business
• Hands-on expertise in Meta and a proven track record of driving growth through audience segmentation and ad formats
• Strong creative strategist with the ability to turn insights into effective concepts for direct response marketing
• Data-savvy and comfortable interpreting performance metrics to inform creative decisions
• Ability to collaborate effectively with cross-functional teams and external partners