Job Summary
A company is looking for a Sr. Product Marketing Manager to lead product marketing strategies and execution.
Key Responsibilities:
- Develop and execute go-to-market plans for product launches and feature releases
- Conduct market research and analyze competitors to inform product positioning
- Create marketing collateral and sales enablement tools to support the sales team
Required Qualifications:
- 6+ years of product marketing experience in B2B SaaS
- Bachelor's degree in marketing, business, or a related field (MBA preferred)
- Hands-on experience in industrial sectors and familiarity with enterprise applications
- Proven success in go-to-market strategy and product launches
- Strong analytical abilities and experience in market research
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