Shopper Marketing Manager

Job Summary

A company is looking for a Part-Time Shopper Marketing Manager - Liquor.

Key Responsibilities

• Develop and execute shopper marketing strategies to drive sales in multicultural liquor retail environments
• Plan and manage in-store activations, including displays, promotions, and sampling programs
• Analyze shopper behavior and trends to inform marketing plans and collaborate with cross-functional teams

Required Qualifications

• 4-6 years of experience in shopper or trade marketing within the liquor/alcohol retail industry
• Proven success in developing in-store marketing programs for multicultural brands
• Strong knowledge of shopper behavior in the alcohol space
• Experience managing retail activations including promotional events and sampling programs
• Fluency in Spanish is highly preferred