Job Summary
A company is looking for a User Acquisition Manager (Remote) to drive mobile user growth for their applications.
Key Responsibilities
- Plan, launch, and optimize user acquisition campaigns across various paid channels
- Track daily campaign performance and spend efficiency against key performance indicators
- Collaborate with creative teams to develop and test ad concepts and analyze campaign performance
Required Qualifications
- Bachelor's degree in marketing, communications, or equivalent experience
- 1-4 years of experience in buying mobile app or gaming ads with significant budgets
- Proven ability to scale user acquisition efficiently in a mobile-first environment
- Strong analytical skills and familiarity with BI tools and attribution frameworks
- Experience with performance marketing attribution and mobile measurement partners (MMPs)
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