Job Summary
A company is looking for a Director of Casino Integrated Marketing.
Key Responsibilities
- Develop and evolve casino brand positioning and customer experience
- Build integrated marketing campaigns based on casino product insights
- Drive media buying strategy and evaluate campaign performance
Required Qualifications
- 10+ years of experience in integrated, brand, and/or product marketing
- 5+ years of success in the casino/gaming industry
- Expertise in casino media buying strategy and funnel optimization
- Proven ability to influence cross-functional leaders and manage partnerships
- Comfort operating in a fast-paced, ambiguous environment
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