Job Summary
A company is looking for an Engagement Marketing Associate Manager who is creative, organized, and data-savvy.
Key Responsibilities
- Plan and execute integrated engagement marketing programs across various channels to drive awareness and customer retention
- Leverage marketing automation platforms and CRM tools to personalize customer journeys and enhance campaign performance
- Track and analyze KPIs to optimize campaigns in real time and collaborate with cross-functional teams to ensure consistent brand messaging
Required Qualifications
- Bachelor's degree in Marketing, Communications, Business, or equivalent experience
- 3-5+ years of experience in marketing, particularly in digital engagement, CRM, or automation-driven campaigns
- Hands-on experience with marketing tools such as HubSpot, Salesforce Marketing Cloud, or Marketo
- Solid understanding of consumer behavior and content strategy
- Experience in budget tracking and vendor management is a plus
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