Growth Campaign Manager

Job Summary

A company is looking for a Velocity Growth Campaign Manager to execute high-impact marketing campaigns that enhance learner engagement and career growth.

Key Responsibilities

• Execute integrated campaigns to drive learner acquisition, engagement, and monetization across digital channels
• Support lifecycle marketing initiatives focusing on onboarding, activation, and re-engagement
• Collaborate with analytics and enterprise teams to surface learner signals for account targeting and pipeline acceleration

Qualifications

• 6 - 8 years in campaign management, growth marketing, or lifecycle marketing roles
• Experience with B2C and B2B2C marketing motions
• Familiarity with lifecycle marketing and product-led growth tactics
• Working knowledge of paid media strategy and performance metrics
• Comfort working with data, dashboards, and experimentation frameworks