Job Summary
A company is looking for a Sr. Account-Based Marketing Lead.
Key Responsibilities
- Develop and implement the ABM strategy for a multi-product platform
- Manage and mentor the ABX Strategist/Manager, fostering alignment and professional growth
- Design and execute full-funnel, multi-channel ABM programs encompassing paid media, events, email, and executive outreach
Required Qualifications
- 7-10 years of experience in Account-Based Marketing, Growth Marketing, or Demand Gen Marketing
- Proven experience building and leading enterprise-level ABM programs, ideally in SaaS or AI-driven technology companies
- Demonstrated success in managing and developing marketing talent
- Deep understanding of enterprise buying groups, account tiering, and complex deal cycles
- Expertise with core ABM/ABX platforms and MarTech (e.g., 6sense, Demandbase, LinkedIn Ads, Salesforce, Marketo/Pardot)
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