Job Summary
A company is looking for a Senior Manager, Performance Marketing to lead and optimize paid marketing channels for customer acquisition and revenue goals.
Key Responsibilities
- Own and optimize paid media channels using AI-powered tools to maximize ROI
- Develop and execute acquisition strategies aligned with growth objectives through predictive analytics
- Manage and mentor a team of marketers, fostering a data-driven culture and overseeing campaign orchestration
Required Qualifications
- Bachelor's degree or equivalent combination of education and relevant experience
- 7+ years in performance marketing with experience in AI-powered platforms
- Proven track record of managing large paid media budgets effectively
- Expertise in campaign management and analytics platforms
- Experience leading cross-functional teams and managing vendor partnerships
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