Product Marketing Manager

Job Summary

A company is looking for a Product Marketing Manager who will turn product innovation into compelling stories to attract new associations and empower customers.

Key Responsibilities

• Own product positioning and messaging for the platform and integrations
• Lead go-to-market planning for new features and integrations
• Develop buyer personas and journey maps through market research and customer insights

Required Qualifications

• 3-5 years of experience in B2B SaaS product marketing
• Proven track record of successful product launches or repositioning projects
• Experience in building sales enablement assets using tools like HubSpot and Google Slides
• Basic understanding of analytics related to product usage and funnel metrics
• Ability to thrive in a fast-paced startup environment