Senior Digital Marketing Manager

Job Summary

A company is looking for a Senior Digital Marketing Manager to oversee digital marketing efforts and campaign strategies.

Key Responsibilities

• Manage paid media campaign development and strategy, analyzing past performance
• Lead interactions with media agencies and creative teams, ensuring effective campaign execution
• Analyze advertising campaign data and provide insights for optimization and reporting

Required Qualifications

• Minimum 5 years of relevant digital marketing experience, focusing on paid and organic media campaigns
• Bachelor's degree in marketing, business, or a related field, or equivalent experience
• Knowledge of paid digital advertising tactics and organic digital marketing strategies
• Strong analytical skills with experience in Google Analytics and reporting tools
• Proficient in Microsoft Office 365 applications