Job Summary
A company is looking for a VP of Marketing who will lead strategic brand development and event marketing initiatives.
Key Responsibilities
- Maintain and enhance brand identity to ensure it remains accessible and engaging
- Develop and execute local events to strengthen relationships with healthcare providers
- Drive B2B awareness among health plans, health systems, and pharmaceutical companies
Required Qualifications
- Experience in consumer branding and creative direction
- Proven track record in B2B or B2B2C event marketing
- Knowledge of strategies to engage health plans and pharmaceutical companies
- Strong commitment to authentic and human-centered healthcare marketing
- Ability to manage creative teams and deliver high-quality work
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