Ad Operations Specialist

Job Summary

A company is looking for an Ad Operations Specialist to join their analytics team.

Key Responsibilities

• Implement, QA, and maintain media pixels and tracking tags using Google Tag Manager (GTM)
• Build and manage custom variables for precise tracking of digital campaigns
• Design tagging solutions that comply with privacy requirements and troubleshoot complex tagging issues

Qualifications

• 3-4 years of experience in ad operations or tag management with expertise in Google Tag Manager (GTM)
• Advanced knowledge of event-based tracking and pixel implementation across major ad platforms
• Experience with privacy and cookie consent frameworks, including GDPR and CCPA
• Proficient in using browser developer tools for QA and troubleshooting
• Experience collaborating with analytics, media, and development teams for accurate tracking