Director of Growth Marketing

Job Summary

A company is looking for a Director of Growth Marketing to lead their demand generation and product-led growth strategy.

Key Responsibilities

• Lead growth marketing strategy across various channels including SEO/SEM, content marketing, and paid campaigns
• Drive product-led growth and demand generation by developing campaigns that convert developers and decision-makers
• Optimize web and conversion funnels to enhance conversion rates from traffic to purchase

Required Qualifications

• 8+ years of experience in growth marketing, demand generation, or digital marketing, preferably in B2B SaaS
• Technical background with familiarity in coding and communication with developers
• Strong understanding of modern SEO/SEM strategies and conversion optimization
• Experience in leading teams and collaborating with cross-functional stakeholders
• Adaptability to fast-paced environments and a results-driven mindset