Paid Media Specialist

Job Summary

A company is looking for a Specialist, Paid Media (Lead Generation).

Key Responsibilities

• Manage and optimize paid media campaigns to drive lead generation
• Analyze campaign performance and provide actionable insights for improvement
• Collaborate with cross-functional teams to align marketing strategies

Required Qualifications

• Bachelor's degree in Marketing, Business, or a related field
• Experience with digital marketing platforms and tools
• Familiarity with data analysis and reporting
• Understanding of lead generation strategies
• Ability to work in Eastern or Central Time zones