Job Summary
A company is looking for a Product Marketing Manager to join their Marketing team in a fully remote role.
Key Responsibilities
- Plan and execute go-to-market content strategies for product launches and promotional campaigns
- Support digital marketing efforts by optimizing product messaging and web content for SEO and PPC campaigns
- Collaborate on content strategy and deliver publishable content for various digital channels to drive awareness and engagement
Required Qualifications
- 5+ years of product marketing experience, ideally in SaaS, cybersecurity, or employee training
- Strong understanding of digital marketing fundamentals, including SEO and content optimization
- Experience supporting paid search and paid social campaigns with performance insights
- Proficiency in analyzing campaign performance using tools like Google Analytics and HubSpot
- Bachelor's degree required
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