Vice President of Marketing

Job Summary

A company is looking for a Vice President of Marketing to lead and scale its marketing initiatives and drive growth.

Key Responsibilities

• Develop and execute the marketing strategy, including brand messaging and go-to-market plans
• Drive demand generation through multi-channel marketing campaigns to support enterprise healthcare sales
• Collaborate with cross-functional teams to ensure alignment of marketing initiatives with company goals

Required Qualifications

• 10+ years of progressive marketing experience, with 3-5 years in a leadership role
• Proven success in B2B marketing within healthtech, care coordination, or SaaS sectors
• Experience in marketing to health system C-Suite and clinical leadership
• Strong leadership and team management skills
• Expertise in digital marketing, analytics, and CRM tools