Integrated Marketing Manager

Job Summary

A company is looking for an Integrated Marketing Manager to lead and execute multi-channel campaigns for product-led growth.

Key Responsibilities

• Design and execute integrated, data-driven campaigns to boost trial sign-ups and feature adoption
• Lead cross-channel execution across various marketing platforms to align with the product-led growth strategy
• Collaborate with cross-functional teams to share insights and improve campaign performance

Required Qualifications

• 4+ years of experience in integrated or growth marketing, preferably in SaaS/PLG environments
• Proven ability to execute measurable, cross-channel campaigns that drive product growth
• Experience with paid, social, email, and in-product marketing channels
• Familiarity with AI-powered search and discovery optimization
• Analytical mindset with experience in interpreting data and running A/B tests